
Market Strategy
Executive Summary
Market Overview
SMEs constitute approximately 90% of all businesses globally and employ about 50% of the global workforce. The lending gap for SMEs was estimated at $2.6 trillion in 2023, severely limiting their ability to meet demand and fulfill orders in the global trade market.
Skyocean International leverages technology like Blockchain and decentralized knowledge graphs to provide transparent, efficient, and secure financial services, democratizing global trade investments for SMEs in emerging markets.
Target Market & Size Estimation
Market Focus
SMEs in emerging markets requiring accessible and affordable financing options to support growth and participation in global trade.Our blockchain-based platform offers both short-term and long-term financing solutions
Projected Market Size
Considering the $2.6 trillion lending gap for SMEs and the potential for growth in global trade participation, we estimate the following market size for Skyocean International:
- Initial Market Size (Year 1): USD 1 billion
- Projected Market Size (Year 3): USD 5 billion
Market Growth Projection
Strategic Goals and Market Reach
Year 1: Establishing the Foundation
Objective: 2.5% market penetration – USD 25 million
- Successfully launch token sales and complete initial funding rounds
- Develop and launch platform with focus on short-term trade financing
- Implement targeted marketing campaigns
- Establish strategic partnerships in key emerging markets
Year 2: Scaling Up
Objective: 7% market penetration – USD 350 million
- Expand strategic partnerships in blockchain and SME financing sectors
- Introduce advanced features including credit history building
- Intensify marketing efforts and expand into new markets
- Foster strong community through transparent communication
Year 3: Market Leadership
Objective: 12% market penetration – USD 600 million
- Accelerate expansion into additional emerging markets
- Continuously innovate to maintain competitive edge
- Implement advanced AI and machine learning algorithms
- Focus on sustainable growth strategies
Expansion Strategy
Regional Expansion
- Strategic entry into key emerging markets
- Local partnerships and market adaptation
- Regional compliance and regulatory alignment
Technology Growth
- AI implementation for risk assessment
- Enhanced platform features
- Improved financing efficiency
Market Development
- New market penetration strategies
- Adaptation to regional needs
- Sustainable growth focus
Competitive Advantage
- Blockchain technology lowers risks through smart contracts
- Efficient short-term financing aligned with global trade requirements
- Built-in credit history building system
- Inclusive ecosystem for both SMEs and individual investors
This market strategy executive summary presents analysis and projections based on current global SME market conditions and research-backed assumptions. The strategic approach outlined considers existing trade finance gaps, blockchain adoption trends, and emerging market dynamics. Market penetration rates and growth projections may vary based on regional economic conditions, regulatory environments, and technology adoption rates in target markets.
Selected Sources:
JP Morgan: Trade Trends 2024
World Bank: SME Finance
Asia Pathways: SMEs in Global Value Chains
WTO: MSMEs in Developed Economies
WEF: Supporting SMEs Growth
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